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Why Choose
Matcha Village?

Large-Scale & Reliable Supply 500+ advanced machines with 8,000+ tons annual capacity to support your long-term growth.
Integrated Supply Chain 2,667+ hectares of shaded tea gardens ensuring full traceability from leaf to powder.
Complete Product Portfolio From Culinary to Ceremonial grades, Hojicha, Genmaicha, and customized Matcha Blends.
OEM & Private Label Solutions One-stop customization including formula design, bulk raw materials, and retail packaging.
Global Food Safety Standards EU/USDA Organic, HALAL, KOSHER, HACCP, and FDA registered to meet market requirements.
Global B2B Experience Factory-direct pricing and full export support, trusted by clients in 50+ countries.

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Fill out the form below to receive customized product recommendations and a quote within 24 hours.

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Hangzhou Shaded Tea Plantation and Modern Processing Facility
MATCHA VILLAGE · PRIVATE LABEL MATCHA

Private Label Matcha from a
China-Based Manufacturer

Create your own matcha line with tailored grades, blends and packaging, backed by tea sourcing and production in China.

Ready to elevate your brand's tea offerings?

Matcha Grade Selection
Custom Formulas
Branded Packaging

Who Is Private Label Matcha For?

Whether you are launching a new matcha line or expanding an existing brand, we can help you choose the product and packaging that fit your customers.

Matcha & Tea Brands

Develop matcha grades and retail packs sold under your own brand.

Health & Nutrition Brands

Add matcha, matcha latte or blended tea powders to your branded product line.

Cafés & Beverage Chains

Turn your popular matcha drinks into packaged products customers can buy and take home.

Food & Beverage Brands

Develop branded tea powder products with a formula suited to your intended application.

Retailers & Supermarkets

Create shelf-ready matcha products with your store branding and packaging.

Importers & Distributors

Build a private label range for your retail and wholesale customers.

New to matcha? We can help you select a suitable starting product.

Connect directly with our Hangzhou factory experts to evaluate match options tailored for your brand profile.

Inquire About Your Business Category

From Hangzhou Tea Gardens to Your Private Label Matcha

Our tea sourcing, processing, grinding and packing capabilities support your brand from product selection through repeat production.

Shaded Tea Gardens in Hangzhou STEP 01

Shaded Tea Gardens

Tea leaves from our Hangzhou tea-growing area provide the starting point for your selected color and flavor profile.

Tea Leaf Processing and Selection STEP 02

Leaf Processing & Selection

Leaves are processed and selected for matcha grades suited to different products and applications.

Matcha Fine Grinding Cleanroom STEP 03

Fine Grinding & Batch Control

Automated fine grinding and batch checks help maintain the texture, color and taste your brand expects.

Automated Private Label Filling and Packing Line STEP 04

Private Label Filling & Packing

Your chosen product is filled and packed according to the confirmed format and brand artwork.

2,667+ ha
Tea garden resources
500+
Matcha grinding machines
8,000+ tons
Annual production capacity

Partner directly with an integrated tea source and dedicated processing facility.

Review Supply Capability & Sourcing

Three Ways to Build Your Private Label Matcha

Choose the starting point that fits your brand. We will help turn it into a product ready to sell under your name.

Private Label an Existing Product

Starting Point
You want to sell matcha under your brand and prefer an existing product.
What We Handle
Help you select a suitable matcha grade, confirm the pack format and apply your branding.
Deliverables
Your chosen matcha in your branded packaging.
Best For: Brands looking to launch proven matcha products with clear market direction.

Develop a Custom Formula

Starting Point
You have a product idea or a target taste, color and ingredient profile.
What We Handle
Develop options, provide samples and adjust the formula with you before approval.
Deliverables
A confirmed formula for your branded matcha latte or tea powder blend.
Best For: Beverage, food, and wellness brands seeking distinct signature flavor profiles.

OEM Finished Product Manufacturing

Starting Point
You have an approved formula or a clear product specification and brand artwork.
What We Handle
Manufacture, fill, label and pack the product to the agreed specifications.
Deliverables
Finished products prepared for your sales channel.
Best For: Companies with exact specs seeking dependable volume contract manufacturing.

Not sure where to start? Share your product idea or current specification, and we can recommend a suitable route.

Explore the best collaboration path tailored to your project stage and timeline.

Choose Your Collaboration Route

Six Products for Your Private Label Range

Choose a product for your brand, then discuss the grade, formula and packaging that fit your customers.

Classic Matcha Powder

Classic Matcha Powder

Culinary, Premium, Ceremonial and TOP-Series options for drinks and food applications.

Organic Matcha Powder

Organic Matcha Powder

Organic options for brands with specific certification requirements.

Matcha Latte Powder

Matcha Latte Powder

A matcha-based powder for brands developing convenient latte products.

Matcha Blends

Matcha Blends

Matcha combined with selected ingredients to create a distinct flavor or product concept.

Hojicha Powder

Hojicha Powder

Roasted tea powder with a warm, toasty flavor for beverages and desserts.

Genmaicha Powder

Genmaicha Powder

Tea powder with a roasted rice flavor for drinks and food products.

Looking to customize one of these six products or formulate a unique blend?

Request Product Samples & Specifications

Find the Right Matcha for Your Product

Tell us how you will use the matcha and what matters most to your brand. We can then recommend grades to compare in your actual product.

1. Application

Will it be used in drinks, direct drinking, baking or another product?

2. Flavor

Do you want a stronger tea taste or a smoother profile?

3. Color

What green color do you need in the finished product?

4. Budget

What is your target product cost range?

Starting Option 01

Culinary Grade

A practical starting point when matcha is one ingredient in a food product.

Typical Applications

Baking, desserts and blended food products

Key Considerations

Tea flavor and cost performance in the finished recipe

Starting Option 02

Premium Grade

A starting point for brands seeking a versatile matcha for drinks.

Typical Applications

Matcha lattes, café drinks and everyday retail products

Key Considerations

A balance of color, flavor and target cost

Starting Option 03

Ceremonial Grade

A starting point when the matcha itself is the focus of the product.

Typical Applications

Direct drinking and premium branded matcha products

Key Considerations

Smooth taste and the experience of drinking matcha on its own

Need a More Specific Match?

Our TOP-Series offers additional options to compare for your target color, flavor and budget. Test shortlisted samples in your actual drink or recipe before confirming a grade.

If organic certification is required, tell us at the start so we can check eligible products and current documents.

Compare shortlisted grades in your actual beverage or food recipe before placing an order.

Compare Matcha Grades with Sample Kit

Develop a Formula for Your Product

Start with how customers will use your product. We can discuss a tea powder formula around your target flavor, color, ingredients and cost.

Matcha cafe beverages application

Beverages

Application Scope

Café drinks, matcha lattes and beverage powders.

Formula Focus

Matcha taste in the finished drink, color when mixed, sweetness and preparation format.

Matcha culinary and dessert application

Food & Desserts

Application Scope

Tea powders used in bakery, chocolate, dairy and frozen desserts.

Formula Focus

Tea flavor and color in the finished recipe, suitable usage level and target ingredient cost.

Matcha wellness and nutrition blend concepts

Nutrition Product Concepts

Application Scope

Matcha powders or blends for protein, meal replacement and wellness product concepts.

Formula Focus

Flavor alongside other ingredients, ingredient preferences and formula compatibility.

What Should You Tell Us?

Share your product application, target taste and color, preferred ingredients, and target cost range. We can then discuss suitable samples and possible adjustments.

Discuss Your Formula

Looking to engineer a custom tea powder formula tailored for your specific commercial application?

Start Custom Formula Discussion

Packaging Made for Your Matcha Brand

Choose a pack format for your product, then customize the label and outer carton for your sales channel.

Branded private label matcha stand-up pouches

Pouches

50 g – 1 kg

A flexible format for branded retail packs and refill products.

Branded luxury matcha tins packaging

Tins

30 – 50 g

A compact format for branded matcha sold as a standalone product.

Single-serve matcha stick sachets in branded box

Single-Serve Sachets

1 – 5 g per sachet

Portioned packs for convenient use or product trial.

Brand Labels

Apply your logo, product name and approved artwork to the selected pack. Confirm required product information before printing.

Customization Scope: Clean brand label application on standardized formats for distinct market presence.

Outer Cartons

Confirm carton quantities, product identification and shipping marks for your finished order.

Delivery Readiness: Master shipper cartons configured with standardized barcodes and destination labels.

Pack sizes and printing options are confirmed according to the product, packaging materials and order quantity.

Ready to evaluate sample containers or request packaging die-lines for your artwork?

Request Packaging Specifications & Samples

How Production Shapes Your Private Label Matcha

The way tea leaves are grown, ground and produced affects the matcha your customers see, taste and buy again.

Authentic shaded tea plantation field with black shading net mesh cloth

Shaded Cultivation

Production Method

Tea leaves are shaded for approximately 15–20 days before harvest.

Brand Impact

This helps develop the green color and smoother flavor profile considered during product selection.

Modern industrial automated food-grade matcha stone grinding mill equipment

Controlled Fine Grinding

Production Method

Automated fine grinding helps manage heat and oxidation during processing.

Brand Impact

The selected grinding specification supports the texture and mouthfeel required for your product.

Organized modern tea warehouse and production staging facility

Production for Repeat Orders

Production Method

Production is planned around the confirmed product specification and order requirements.

Brand Impact

This supports a clearer path from an approved product to future branded orders.

We confirm the product specification with you before producing it under your brand.

Evaluate how our manufacturing controls align with your brand's formula requirements.

Discuss Production Specifications

Batch Quality Checks You Can Trace

We use the approved product reference and agreed specifications to guide production checks, then identify finished products by batch.

STEP 01

Confirm the Product Reference

Before production, confirm the selected sample and the agreed targets for color, aroma, taste and fineness.

Customer Assurance
Both parties clearly establish the benchmark product profile prior to any manufacturing.
STEP 02

Record the Production Batch

Link the selected materials, production and packing information to an identifiable batch.

Customer Assurance
Every run corresponds to verified production and processing logs rather than just a product name.
STEP 03

Check the Finished Product

Review the finished batch against the agreed sensory and quality requirements before release.

Customer Assurance
Physical samples from the completed batch are audited against approved specifications.
STEP 04

Trace by Batch Number

Use the batch number on the finished product to locate the relevant production and quality records.

Customer Assurance
Inquiries can be verified using the printed pack code to retrieve records immediately.
Batch Record Architecture Traceability Framework
Inquiry Note: Ask us which batch-specific quality documents are available for your order.
Identifier 01 Product Name
Identifier 02 Batch Number
Identifier 03 Production Date
Identifier 04 Agreed Quality Items
Identifier 05 Related Records

Confirm how batch-level documentation and sample retention support your brand integrity.

Request Quality & Traceability Overview

Certifications, Testing & Documents for Your Order

Tell us which documents your brand requires. We will confirm what applies to your selected product, production facility and order.

Certifications & Registration

Ask for current organic, Halal or Kosher documents where applicable to the selected product. Facility registration information can be provided separately when relevant.

Product Certification Facility Registration Halal / Kosher Organic Scope
What Customer Verifies

Document holder, product scope and certificate validity period.

Independent Testing

Discuss testing for pesticide residues, heavy metals and microbiological items. Additional tests can be agreed according to your product requirements.

Pesticide Residue Heavy Metals Microbiological Accredited Lab
What Customer Verifies

Tested product, batch number, analytical parameters and testing laboratory.

Batch & Export Documents

Request the available COA and agreed shipment paperwork, such as a commercial invoice, packing list and other applicable export documents.

Certificate of Analysis Commercial Invoice Packing List Export Clearance
What Customer Verifies

Product name, batch identification and alignment across all cargo documents.

Check the document holder, validity, product scope and batch details before placing your order.

Ask About Required Documents →

Clarify required compliance papers and batch-specific testing standards with our export team.

Inquire About Export & Quality Documents

From Product Brief to Approved Packaging

A clear development process helps us recommend the right product, review samples and confirm your branded pack before production.

STEP 01

Share Your Product Brief

You provide
Product application, target taste & color, preferred pack format, estimated quantity and target cost.
We confirm
A clear summary of your project requirements.
STEP 02

Review Product Options

You provide
Any existing product reference or additional preferences.
We confirm
Suitable matcha grades or formula directions for you to consider.
STEP 03

Test Samples

You provide
Feedback after testing samples in your actual drink or recipe.
We confirm
Which option to proceed with and whether adjustments are needed.
STEP 04

Approve Product Specification

You provide
Approval of the selected product or revised sample.
We confirm
The agreed product or formula requirements for production.
STEP 05

Confirm Packaging & Artwork

You provide
Your logo, artwork and required label information.
We confirm
Pack size, packaging format, approved artwork and outer carton requirements.

Already have an approved product specification? We can start from the step that fits your project.

Start your private label project with step 1 or discuss testing samples for your recipe.

Start Private Label Development Process

From Pilot Batches to Scheduled Container Replenishment

Whether you are verifying your market with an initial pilot order or managing ongoing container-load deliveries, our production capacity and international shipping procedures support reliable supply continuity.

Stage 01 • Pilot Trial 7–12 Business Days

Sample Formulation & Initial Market Test

Small batch trial run to test packaging seal, sensory stability, and consumer reception before committing to commercial volumes.

Batch Volume Flexible Starting MOQs
Logistics Channel Express Courier / Air Freight
Stage 02 • Commercial Launch 15–20 Business Days

First Branded Inventory Rollout

Standard production with custom printed pouches, labels, and validated batch analysis reports delivered ready for retail distribution.

Batch Volume Standard Pallet Quantities (LCL)
Logistics Channel Air Cargo / Ocean LCL
Stage 03 • Scheduled Supply Agreed Monthly Schedule

Long-Term Contract Replenishment

Reserved tea garden materials and scheduled factory grinding cycles to safeguard year-round color, taste consistency, and price stability.

Batch Volume Full Container Loads (FCL)
Logistics Channel Direct Ocean Freight (FOB/CIF/DDP)
Commercial international matcha logistics and pallet loading

Global Shipping & Cargo Preparation

Every shipment is prepared with moisture barrier wrapping, standardized export pallets, and verified international customs paperwork.

Air Freight & Door-to-Door Courier
Fastest transit (3–7 days) for urgent restocks, samples, and time-sensitive product launches.
Ocean Freight (LCL / 20' & 40' FCL)
Optimal freight economy for ongoing bulk orders with departure from major shipping ports.

Export Palletization

Fumigation-free wooden or plastic pallets shrink-wrapped with moisture-proof protection.

Barcode Shipping Marks

Master cartons labeled with clear product barcodes, batch numbers, and carton counts.

Customs Clearance Support

Commercial invoices, packing lists, COA, and export declarations issued per destination rules.

Flexible Trade Terms

Support for EXW, FOB, CIF, or DDP delivery directly to your regional warehouse.

i
Lead times vary by packaging customization level (stock pouches vs. custom printed film). We confirm exact schedules before deposit.
Check Estimated Delivery Schedule →

Plan your first order quantities and verify shipping arrangements with our export desk.

Request Lead Time & Shipping Estimate

Client Collaboration Snapshots & Common Inquiries

Explore how international tea brands, cafe franchises, and wellness companies source their private label matcha, along with answers to critical commercial questions.

Cafe Chain Franchise • North America

Consistent Color & Taste for 80+ Cafe Locations

Supplying a dedicated culinary-to-premium grade matcha powder that retains bright green color and bold tea flavor in iced lattes and blended beverages across multi-store operations.

Selected Format: 1 kg Foil Pouches (Nitrogen Flushed)
Supply Cadence: Quarterly Scheduled Ocean Freight
Key Benefit: Zero Flavor Variation Across Batches
DTC Specialty Tea Brand • Europe

Turnkey Ceremonial Tins Ready for Retail Shelves

Developed an organic single-origin ceremonial matcha packed into custom matte-finish 30g metal tins with English/German compliance labeling and batch QR codes.

Selected Format: 30g Tins with Inner Foil Ring Pull
Certifications: Organic Scope & Heavy Metal COA
Key Benefit: Turnkey Packaged Product Ready to Sell
Wellness Supplement Brand • Asia-Pacific

Convenient 2g Single-Serve On-the-Go Sticks

Formulated an instant matcha blend with soluble plant fiber, portioned into waterproof barrier stick sachets packed into printed 20-count retail display cartons.

Selected Format: 2g Stick Sachets in Retail Box
Customization: Functional Powder Blending & Packing
Key Benefit: High-Margin Portable Consumer Product

Frequently Asked Questions on Private Label Sourcing

?
What is the typical minimum order quantity (MOQ) for custom private label packaging?
For standard generic pouches with your custom branded labels applied, MOQs start from modest quantities (often 100–300 units) to help you pilot the market. For fully custom printed film pouches or pre-printed tins, MOQs are higher due to cylinder printing and setup requirements. Contact us with your target packaging format for exact numbers.
?
Can we request samples of multiple matcha grades before placing a commercial order?
Yes. We provide curated sample kits (including Culinary, Premium, Ceremonial, and Hojicha/Genmaicha powders) so your culinary, R&D, or procurement team can test solubility, color stability in milk or water, and sensory taste benchmarks in your actual drink or food application.
?
How do you guarantee batch-to-batch consistency throughout the year?
Matcha leaf harvest occurs in specific seasons, but we manage year-round consistency by storing raw tencha tea flakes in temperature and humidity-controlled cold warehouses, milling them fresh in cleanroom stone/ceramic grinders right before packaging. Each batch is benchmarked against your approved master sample.
?
Which shipping documentation do you provide for food customs clearance?
Standard export shipments include the Commercial Invoice, Packing List, Certificate of Analysis (COA), Bill of Lading (B/L or Airway Bill), and Phytosanitary Certificate when required by your country's agricultural and customs authority.
i
Have a specific formula requirement or country-specific import compliance question? Our export specialists are available to assist.
Contact Our Export Team →

Start your project with verified samples or request a custom private label proposal.

Start Your Private Label Project Today

Ready to Build Your Private Label Matcha?

Tell us about your product idea. We can discuss suitable matcha options, samples, packaging and a quotation for your project.

Direct Factory Consultation
1
Share your product and brand requirements.
2
We review suitable products and packaging options.
3
We follow up to confirm samples, specifications and pricing.
Verified export-grade packaging & batch quality tracking
Custom sensory profile benchmarking & formulation support
Comprehensive COA, phytosanitary & export documentation

Tell Us About Your Project

Complete the brief form below to receive tailored matcha recommendations and commercial terms.

Submit your details to receive sample availability, packaging feasibility, and a preliminary quotation.